Spice Up Your Life: Refresh vs. Rebrand
Unlocking the Secrets of Refreshes and Rebrands! The Magic Behind The Madness Branding is all about creating a unique identity for your business. It’s the unspoken bond between a business and its audience. Good branding creates positive expectations for your audience, sets you apart from competitors, and helps build relationships with them. Let's dive into ...Blog Post
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2021 Small Business Branding Check-in
Happy New Year! And what a start it’s been. With any new year, business owners are inevitably stuck doing a little bit of reflecting. While we could recommend that you, say, finally change that light bulb or fix that MailChimp problem, we have decided to instead direct your attention to something even more important! Your brand. For business owners of any …
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LOGOS, AND FILES, AND COLORS, OH MY!
Have you ever been excited to place your brand-spanking-new logo on your letterhead, but when you open up the files you feel you’re staring at a foreign language? Well, you are. It’s a graphic design language. CMYK this, and RGB that. Well, don’t fret! We are here to clear up any confusion …
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Full-Service Branding: Refresh vs. Rebrand
Clients often wonder what designers mean when we recommend a full-service branding refresh or a rebrand of their personal or corporate brand. It does get a little confusing even during the process of a rebrand or refresh, so this blog was created to clear up some of the confusion …
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