Project Overview
LG Campaigns contracted with Uptown Studios to create graphic design election asset materials for multiple political campaigns. Jumping between each candidate’s distinct brand, our Design Team created a new look for their print collateral.
Background
LG Campaigns is an award-winning, full-service political consulting firm that specializes in developing and implementing creative communications strategies for today’s complex issues. As a contractor to LG Campaigns, Uptown Studios seamlessly integrated into LG Campaigns’ existing processes to deliver design assets to candidates.
Discovery
LG Campaigns did the majority of the initial discovery, shared assets, and content needed for the Uptown Studios’ Design Team to complete the designs of each piece. With all of these assets and a vision provided, the Design Team was tasked with creating primary election print materials for the following candidates:
- Katrina Foley
- Patricia Locke Dawson
- Ann Kepner
Design
Our Design Team worked closely with LG Campaigns to creatively implement the client assets into collateral that was both engaging and professional. Both LG Campaigns and the candidates were ecstatic over their final design choices. They felt these pieces best accompanied their existing campaign look and feel.
Result
- Worked smoothly through the design process with LG Campaigns and their clients.
- Edited provided photos to reflect the best for each candidate.
- Designed collateral that enhanced the candidates positions and positively reflected their campaign.