Uptown Studios

Be Social on your Website

One of the ways to get more engagement on your social media channels is to add your social media links to the top and bottom of your website in the header and footer on every page. Don’t forget to add your website URL on your social media bio to create a stickiness.

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| Uptown Lowdown
Luke Pedersen

Just Google it – The Web of Apps, Tools and Analyzers

The Google universe is a vast web of apps, tools, analyzers, secretive tech projects and of course, all things search. If you need something done online, most likely they have a tool to get the job done. I get to work with tons of Google-based applications and they have replaced many of the old standard …

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| Blog
Ryan Logan

Keep the Video Moving

Ever since the dawn of motion pictures, cameramen everywhere have tried to create ways to make the shot more interesting, more compelling, more dynamic. Keeping the video moving is a great way to keep viewers engaged. A tripod it good, essential even and believe me, you can live or die by the tripod you use, …

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Tina Reynolds

Reflect with Thoughtfulness and Intention

A nice rainy day to take a moment and reflect. 1. Generosity I have discovered that the most precious gift anyone can give is their time. I have a personal intention that I can find 15 minutes to spend being generous for most things. If someone has broken down in their car – I can …

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| Blog
Tina Reynolds

Making Marketing Plans for 2017

When is it time to take a look at your marketing and shake it up a little? And how do you plan for changes? At Uptown Studios we do a serious inventory of our marketing effectiveness and new possibilities in the last quarter of each year. We will look at our website stats for the …

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| Blog
Zuza Hicks

5 Things to Include in a Style Guide

A style guide is a set of standards for written and visual communication that establishes a style for a brand. It’s a key document which helps your company create consistent communication with your target audience. Creating a good style guide takes time, but it’s time well invested if you’re looking for a long-term strategy. Here are a …

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| Blog
Kate Moore

How to Successfully Rebrand Your Business

Rebranding is the process of changing the look of your business to reflect current changes in design, message or audience. The evolution of every successful business demands a thorough review at the company’s brand from time to time. Here are some of the critical steps to rebranding your business. Why Rebrand? Business Growth or Expansion …

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| Blog
Uptown Studios

Moving To Our New Studio Space

One short week left after 113 weeks of planning… so close to our NEW studio space! I have had my patience tried so many times in my lifetime, but converting this warehouse into our new studio space has been a real life experience… I purchased the building in June of 2014 and now in August …

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| Blog
Brent Stromberg

Atom: The Best Text Editor Ever!

A good text editor is a web developers best friend. I have used a few over the years and have had varying experiences with each one I have used. In the past I have tried out TextWrangler for Mac, Notepad++ for PC, and, one of the most popular, Sublime Text 2. Then, one day while …

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| Blog
Zuza Hicks

What Makes Good Design? – (Infographic)

What makes good design? Evaluating design has never been easy. To help with this, we have created a small infographic that will guide through this process and highlight important aspects that should be taken into consideration when judging a design. Enjoy!

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| Blog

A Love Letter From My City

If your city could talk, what do you think it would say? Here is what I imagine Sacramento would tell us. To my beloved Sacramentans, Do you know what gets me up in the morning? You. You are what makes every day brighter. Sure, we’ve had our rainy days and some somber moments, but you’ve …

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| Blog
Tina Reynolds

5 Things to Do When You are Crazy Busy

1. Smile When you are crazy busy it is the easiest time to snap at the people around you. STOP, think of what you sound like. Someone can ask if they can help when I am crazy busy and I feel like snapping at them – NO just leave me alone. But Don’t – Smile …

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| Blog
Mia Lopez

Promote Your Business Using Social Media Ads

Social media has unlocked a new era of marketing for businesses big and small. It’s now more affordable than ever to reach new customers. With an advertising budget of a measly $100 per month, you can reach thousands of potential new customers. Before signing in to create your next social media ad campaign for your …

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