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Graphic Design is Crucial to Your Business Success

Business owners get busy with everyday tasks of running a business but in order to make their businesses thrive in today’s market, their brand needs to stand strong and their visual language needs to be consistent. Graphic design is an indispensable tool in communicating with other people and it can set your business apart from …

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How to Successfully Rebrand Your Business

Rebranding is the process of changing the look of your business to reflect current changes in design, message or audience. The evolution of every successful business demands a thorough review at the company’s brand from time to time. Here are some of the critical steps to rebranding your business. Why Rebrand? Business Growth or Expansion …

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What Makes Good Design? – (Infographic)

What makes good design? Evaluating design has never been easy. To help with this, we have created a small infographic that will guide through this process and highlight important aspects that should be taken into consideration when judging a design. Enjoy!

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2016 – Will it be Your Best Year?

We think 2016 will be the best year ever for Uptown Studios. Here are a few of the observations from the Uptown Crew on what 2016 will bring… Small business will need to pay more attention to mobile marketing. If your website is not responsive in design (which means it is easy to view on …

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Good design is Invisible

Good design is challenging to define. Bad design is impossible to ignore. Good design is often invisible. Bad design often stands out. As renowned designer, Dieter Rams said: “Good design is as little design as possible. Less, but better.” I personally believe this is very well said and applies to all disciplines of design including …

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The Amazing Power of Delegation

Early in my career as a designer and principal of a visual communications firm, I was a “I’ll do it all myself” kind of manager. I thought that if I handled everything myself, it would get done better, on time, every time. I perceived delegation to others as a sign of failure. As you can imagine, …

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Learning and Growing in April

This past week we had the BEST April Fools’ joke. Our lead graphic designer, Anton Weaver, created a 3D model of a special drone that delivered coffee. It is so realistic that when it was dropped into a photo we set up of me reaching for my drone delivered coffee – I could almost smell it.

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Scope Creep: Embrace it!

I must confess, I initially started this blog with the intention of addressing the big bad beast that is scope creep. You know, something like “5 tips on how to avoid scope creep with your website project”… But as I really thought about scope creep – that big project management-y term that I first learned years back when being formally trained in project management and thought about just how often we deal with it… I had a bit of an “A-ha” moment.

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Three Things to Improve Creativity and Imagination at Work

Imagination is the best, most powerful tool in our toolbox here at Uptown Studios. It’s important to be sure that “imagination” is not to be confused with “innovation,” which is quickly becoming simply a buzzword that most people are using. Without imagination, developing great brand new ideas becomes impossible, so let’s talk about how we imagine: At …

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