Donate Socks for Toes in Need

I really don’t like being cold; especially my feet, which is why we are asking people to donate socks for others who need your help now more than ever! Cold feet are the worst. But I’m really fortunate in that worrying about being cold is not something I have to do. I am guessing that …

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The Importance of Building a Good Relationship with the Press

As you might already know, it is important to connect and get your message out to various media outlets in order to run a successful campaign. In recent years, however, many have been moving towards building a digital relationship with the press rather than a personal one. While it is important to email out press releases …

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Reflect with Thoughtfulness and Intention

A nice rainy day to take a moment and reflect. 1. Generosity I have discovered that the most precious gift anyone can give is their time. I have a personal intention that I can find 15 minutes to spend being generous for most things. If someone has broken down in their car – I can …

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A Love Letter From My City

If your city could talk, what do you think it would say? Here is what I imagine Sacramento would tell us. To my beloved Sacramentans, Do you know what gets me up in the morning? You. You are what makes every day brighter. Sure, we’ve had our rainy days and some somber moments, but you’ve …

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An Early Career Story for Women’s History Month

As a successful woman in business I wanted to share a little story about my early career here in Sacramento for Women’s History Month. In 1968 I was the first female postal carrier at Sacramento’s Metro Station. That Post Office is now closed, but in 1968 it was the main hub. I started with the Post …

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Design Thinking – Making Connections Where Previously There Were None

Last week I found myself inside in a 10’X20’ windowless room. The walls were covered in post-it notes — each containing a thought, quote, or idea more intriguing than the next. We were looking for themes. Design Thinking – Making connections where previously there were none. We had just completed over 120 hours of ethnographic …

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2016 – Will it be Your Best Year?

We think 2016 will be the best year ever for Uptown Studios. Here are a few of the observations from the Uptown Crew on what 2016 will bring… Small business will need to pay more attention to mobile marketing. If your website is not responsive in design (which means it is easy to view on …

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Gift Giving Guide for the Change Makers

I LOVE giving gifts. All year round, I’m picking up gifts that I think would be great for people and either gifting them right away or saving them up for a birthday or special holiday. So, as you can imagine, December is a pretty exciting time for me. I get caught up in the excitement …

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Tips on Reaching your Advertising Goals

Advertising online, no matter your platform (Facebook, Google AdWords, etc) requires some skill, some patience, and a lot of planning. By keeping your eye on the prize , your mind on the customer and ensuring you have some key pieces in place, you will have a much easier time reaching your online advertising goals. Below ...

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