Video Production Lighting 2019 and Beyond

As I sit here contemplating my takeaways from the 2019 National Association of Broadcaster’s show in Las Vegas, a few things bubble to the surface, but one stands out the most for me; video production lighting. I’m the Director of Photography at Uptown Studios and am responsible for the camera and lighting crews on our …

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Use Video to Promote Your Next Event

Making a promotional video for your organization’s next event is easy. Make it fun, informative and short and while you are at it, make more than one. Videos for social media promotion should be short and sweet. Make sure and have a call to action message telling people what you want them to do and …

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Video Production and Highlights from NAB 2017

As I sit at my desk I can definitely say I’ve got the post NAB (National Association of Broadcasters) blues. Not because I didn’t enjoy the show, but because I got to see all the things I didn’t know I needed. Nothing is better than meandering through three football field sized warehouses full of video …

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Keep the Video Moving

Ever since the dawn of motion pictures, cameramen everywhere have tried to create ways to make the shot more interesting, more compelling, more dynamic. Keeping the video moving is a great way to keep viewers engaged. A tripod it good, essential even and believe me, you can live or die by the tripod you use, …

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6 Tips to an Effective Promotional Video

A compelling promotional video can move your audience to take action. Here are six things to consider before beginning your production. 1. Target Audience Who is your target audience and what do you want them to do. This is always a great place to start when you begin brainstorming with your team. 2. What’s The Message? Clarity of message …

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2016 – Will it be Your Best Year?

We think 2016 will be the best year ever for Uptown Studios. Here are a few of the observations from the Uptown Crew on what 2016 will bring… Small business will need to pay more attention to mobile marketing. If your website is not responsive in design (which means it is easy to view on …

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Video Production Made Easy With iPad Apps

As multimedia director here at Uptown Studios, I oversee an experienced team of videographers, audio and lighting specialists and voice talent to create training videos, testimonials and commercials for our clients.

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Creativity With The Uptown Studios Team

February has been all about the creative team here at Uptown Studios, so to finish out the month, here is a little creativity from all of us!

What jump-starts creativity for the Uptown Studios’ team members? Find out below!

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Creating Interactive iBooks for Business & Education

There are currently hundreds of school districts in the United States that are using iBooks to engage students with video and audio, interactive galleries, 3D images, study cards, quizzes and more. Businesses and nonprofits can do the same by creating their own interactive books. Building an iBook using iBooks Author starts with choosing one of …

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