How To Avoid Social Media Blunders

We’ve all put our foot in our mouth. It’s easy to watch others do it and think, “I’ve messed up, but I would NEVER do that!” We especially seem to see a lot of this on social media.

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A Consistent Brand for Consistent Rewards

The power of a solid, identifiable brand goes a long way in creating trust, confidence and customer loyalty. Keeping your brand consistent on all channels is becoming more difficult with the addition of social media. Here are a few tips to help you make everything look just right. 1.) Use a design style guide and inform …

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The Social Media Schedule

As you’ve been reading through our May posts about social media, we’ve come across the term “overwhelming.” As just recently starting some social media maintenance here at Uptown Studios, I can relate to that feeling of being overwhelmed by social media. While it can be hectic at first, some simple tools have been developed allowing …

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The Art of Social Media

The Art of Social Media By Leidhra Johnson, Social Media Manager and Anton Weaver, Lead Designer Social media can be a bit overwhelming if you’re not used to using it. So, to help ease the fear of the unknown, here are some simple setup tips to keep in mind when getting started… or when quickly …

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Five Tips for Creating a Strong Brand Identity

In business, your brand is everything and a strong brand is rewarded with loyal customers who help promote your product or service. 1. Write your mission statement. This should include why you are passionate about your product or service. Create some short tag lines that simplify this statement for use in print and digital materials. …

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New Year, New Website?

Tina’s Two Bits: Happy 2013! Welcome to our first blog of the year. We were closed the last week of the month and got all rested up with some new enthusiasm to share with our community. Here’s to a fabulous 2013! Below are 10 ways to get off your duff and get to work exploring …

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Create Your Own BUZZ!

Social Media Marketing You create the buzz using free tools provided by Facebook, Twitter, YouTube and LinkedIn. Your ad dollars are moving from print media into digital, and you get to manage how your message goes out. Each social media platform gives you the ability to connect with your very specific audience to create engagement …

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Social Media for Nonprofits in Advocacy

Communication has changed. Using Social Media platforms like Facebook, Twitter, and YouTube, we all have the opportunity to promote your nonprofit or using these free communication tools. Currently there are 600 million people on Facebook. 145 million on Twitter. And millions of videos on YouTube. People are using social media platforms to promote things that …

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