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Scope Creep: Embrace it!

I must confess, I initially started this blog with the intention of addressing the big bad beast that is scope creep. You know, something like “5 tips on how to avoid scope creep with your website project”… But as I really thought about scope creep – that big project management-y term that I first learned years back when being formally trained in project management and thought about just how often we deal with it… I had a bit of an “A-ha” moment.

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The Power of Video

Businesses and nonprofit organizations are creating videos to open hearts, minds and wallets. They can build their brand by creating a video that captures who they are and the passion behind what they do. Great videos are emotionally engaging, creating a connection between the viewer that is personal. Joining in a hearty laugh, a warm hug or sharing ...

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