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Insta-Sale! How businesses are using Instagram to boost sales

Ok, I confess... I'm a total Instagram junkie. I am an overly visual person. I express myself through photos. I love moments captured. I love seeing your moments captured. Instagram fulfills that need for me, allowing me to see what people are seeing #rightthissecond. Interspersed among the friends I follow on Instagram is the occasional ...

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How to Make an Effective Video for Your Business

How to Make an Effective Video for Your Business. Creating a video for your business or nonprofit does not need to be expensive if you do it in-house. With a little investment up-front you can make videos for years using the equipment you buy today. At the most basic level, video production requires a quiet ...

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A Consistent Brand for Consistent Rewards

The power of a solid, identifiable brand goes a long way in creating trust, confidence and customer loyalty. Keeping your brand consistent on all channels is becoming more difficult with the addition of social media. Here are a few tips to help you make everything look just right. Use a design style guide and inform every ...

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‘WWW’ is out. Naked domains are in!

Naked Domains Gradually over the last decade or so, URLs on the World Wide Web have been ditching the www prefix for their domain sans www, otherwise known as naked domains. Opinions for and against this recent trend have been somewhat split. One of the only real reasons to still use the www in a ...

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Tackling Your Brand: Three Tips For Brand Consistency

Brand Consistency - Three things to manage Brand consistency is all around us – everywhere. Stop lights, pedestrian crossings, exit signs, emergency vehicles. They are all recognizable to us because they have been branded. All we are talking about is keeping the look and feel of your business consistent, ALL of the time. 1. FONTS ...

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Infographics: A Creative Design Story

In their most basic form, infographics have been around since the beginning of time. Petroglyph or rock engravings were an early form of infographic in that they visually told a story that enabled cave dwellers to communicate and function. Now jump forward to 2013 where infographics continue to be a popular and valuable medium to ...

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Goodbye Internet Dark Days. Hello CSS3

CSS3: Game Changer CSS3 has changed the way websites are designed and consumed on phones and desktops. The world of the web has come a long way since its early days of moving GIFs and table based layouts. In the dark days of the internet as a web developer, you were restricted to aligning elements ...

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Client Corner: Yolo Family Service Agency

It’s OK to ask for help Yolo Family Service Agency provides affordable mental health care to individuals and families in Yolo County. This is what Trisha Stanionis, Yolo Family Service Agency’s Executive Director, wants her community to know. With accessible services in both English and Spanish at three locations, Yolo Family is there to help ...

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Set It Up, Share: A Start to Social Media

A Start To Social Media Stop. Set It Up. Share: A Start to Social Media We know social media can be a lot to process, especially when there are so many other things that still have to get done. So, to make your life a little easier, we have outlined three things you CAN do… ...

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