When Creative Minds and Marketing Strategies Align

In business, where standing out is the name of the game, one partnership can truly make magic happen: the dynamic duo of graphic designers and marketers. Think of them as the peanut butter and jelly of the creative world - good on their own, but unbeatable together. Here’s why the collaboration between graphic designers and ...

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Spice Up Your Life: Refresh vs. Rebrand

Unlocking the Secrets of Refreshes and Rebrands! The Magic Behind The Madness Branding is all about creating a unique identity for your business. It’s the unspoken bond between a business and its audience. Good branding creates positive expectations for your audience, sets you apart from competitors, and helps build relationships with them. Let's dive into ...

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The Design Process

Create Eye-Catching Designs in 5 Simple Steps! What is the Design Process? The design process is a tool the Uptown Studios design team utilizes to break down larger projects into smaller, easier to manage tasks. Breaking larger projects into smaller tasks makes it easier for our team to stay on track to ensure we are …

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Using Observations to Find Solutions

The teenager behind the counter smiled at me as I stood in the corner waiting for my food order. Is there anything I can do to assist you? Asked another teen as he walked by with a cloth to clean the tables. I'm good. Thanks.  I looked around.  The restaurant was packed -- not a ...

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Design Thinking – Making Connections Where Previously There Were None

Last week I found myself inside in a 10’X20’ windowless room. The walls were covered in post-it notes — each containing a thought, quote, or idea more intriguing than the next. We were looking for themes. Design Thinking – Making connections where previously there were none. We had just completed over 120 hours of ethnographic …

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5 Important Things On Your Website

We are always working with website owners to help them learn and understand some of the most important parts of their sites. We get similar questions pretty often and compiled a few important tips into this list.

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