Create a Memorable Brand Identity

“A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.”  – Seth Godin In business, your brand is everything and a strong brand is rewarded with loyal customers who help promote your product or service. Write your mission …

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Time To Review Your Brand

Numbers speak. When you look at your numbers from last quarter, do you want to shake it up a little? If you are thinking of refreshing your organization’s image with a new logo, modernizing your brand image, or updating/launching a new website, then now is a great time to review your branding and look for …

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The Importance of Building a Good Relationship with the Press

As you might already know, it is important to connect and get your message out to various media outlets in order to run a successful campaign. In recent years, however, many have been moving towards building a digital relationship with the press rather than a personal one. While it is important to email out press releases …

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Making Marketing Plans for 2017

When is it time to take a look at your marketing and shake it up a little? And how do you plan for changes? At Uptown Studios we do a serious inventory of our marketing effectiveness and new possibilities in the last quarter of each year. We will look at our website stats for the …

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What Makes Good Design? – (Infographic)

What makes good design? Evaluating design has never been easy. To help with this, we have created a small infographic that will guide through this process and highlight important aspects that should be taken into consideration when judging a design. Enjoy!

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2016 – Will it be Your Best Year?

We think 2016 will be the best year ever for Uptown Studios. Here are a few of the observations from the Uptown Crew on what 2016 will bring… Small business will need to pay more attention to mobile marketing. If your website is not responsive in design (which means it is easy to view on …

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Learning and Growing in April

This past week we had the BEST April Fools’ joke. Our lead graphic designer, Anton Weaver, created a 3D model of a special drone that delivered coffee. It is so realistic that when it was dropped into a photo we set up of me reaching for my drone delivered coffee – I could almost smell it.

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Our Favorite Projects of 2014

It really has been a great year for Uptown Studios. New clients, challenging projects and successfully creating change with all things that crossed our desks. Everyone has a favorite project or event that was their favorite so almost the whole team participated in this blog post… Tina Reynolds I have loved being a part of …

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