Create Website Performance and Accessibility

I started working at Uptown Studios in the summer of 2012. One of my first big tasks was the redesign of the Uptown Studios website. I worked over the holiday break from late December into early January and came out the other side with a pretty great looking, new website. We used …

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Making Marketing Plans for 2017

When is it time to take a look at your marketing and shake it up a little? And how do you plan for changes? At Uptown Studios we do a serious inventory of our marketing effectiveness and new possibilities in the last quarter of each year. We will look at our website stats for the …

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5 Things to Include in a Style Guide

A style guide is a set of standards for written and visual communication that establishes a style for a brand. It’s a key document which helps your company create consistent communication with your target audience. Creating a good style guide takes time, but it’s time well invested if you’re looking for a long-term strategy. Here are a …

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How to Successfully Rebrand Your Business

Rebranding is the process of changing the look of your business to reflect current changes in design, message or audience. The evolution of every successful business demands a thorough review at the company’s brand from time to time. Here are some of the critical steps to rebranding your business. Why Rebrand? Business Growth or Expansion …

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It’s Official – We are in the New Studio

We have been talking about this for over two years and the day is finally upon us.  Today we all show up at our new studio for work. If you are out and about please stop by: Uptown Studios 2415 23rd Street (between X and Broadway) Sacramento, CA 95818 We would love to show you around …

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Moving To Our New Studio Space

One short week left after 113 weeks of planning… so close to our NEW studio space! I have had my patience tried so many times in my lifetime, but converting this warehouse into our new studio space has been a real life experience… I purchased the building in June of 2014 and now in August …

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Atom: The Best Text Editor Ever!

A good text editor is a web developers best friend. I have used a few over the years and have had varying experiences with each one I have used. In the past I have tried out TextWrangler for Mac, Notepad++ for PC, and, one of the most popular, Sublime Text 2. Then, one day while ...

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What Makes Good Design? – (Infographic)

What makes good design? Evaluating design has never been easy. To help with this, we have created a small infographic that will guide through this process and highlight important aspects that should be taken into consideration when judging a design. Enjoy!

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A Love Letter From My City

If your city could talk, what do you think it would say? Here is what I imagine Sacramento would tell us. To my beloved Sacramentans, Do you know what gets me up in the morning? You. You are what makes every day brighter. Sure, we’ve had our rainy days and some somber moments, but you’ve …

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