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Good design is Invisible

Good design is challenging to define. Bad design is impossible to ignore. Good design is often invisible. Bad design often stands out. As renowned designer, Dieter Rams said: “Good design is as little design as possible. Less, but better.” I personally believe this is very well said and applies to all disciplines of design including …

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Doing Good is Good for the Soul

One of the things I like best about being a team member here at Uptown Studios is the opportunity to work with nonprofit organizations that are making our communities better every day. Last night my video team got to videotape an event at Mulvaney’s Building and Loan restaurant that benefitted Ronald McDonald House Charities. This …

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Tips on Reaching your Advertising Goals

Advertising online, no matter your platform (Facebook, Google AdWords, etc) requires some skill, some patience, and a lot of planning. By keeping your eye on the prize , your mind on the customer and ensuring you have some key pieces in place, you will have a much easier time reaching your online advertising goals. Below ...

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Leadership Sacramento Helps Team Set Goals

Leadership Sacramento is a program of the Metro Chamber that develops community-minded business and civic leaders of tomorrow through a year-long interactive program that provides a behind-the-scenes understanding of the issues that impact the region.

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10 Point Strategy to Beef Up Security on your WordPress Site

Here at Uptown Studios, we host and manage close to 130 sites running on WordPress, so ensuring they are all in tip-top shape in the security department is one of my top priorities. To stay on top of it all, I have put together 10 Point Strategy to Beef Up Security on your WordPress Site.

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Get Into A Design Thinking State of Mind 

Creating change is never easy. When looking to introduce new ideas or strategies to your team, it is important to not rush into it, or implement from the top down. Here at Uptown Studios, we practice and recommend the Human-Centered, also known as “Design Thinking,” method for creating change. Design Thinking starts by identifying the overarching challenge …

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5 Search Engine Optimization Tips

Search Engine Optimization (SEO) can be a hard subject for businesses and organizations to grasp, but there are some definite dos and don’ts that can be applied in your everyday work on your website.

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Leading by Example

When I was younger in my career, I thought that leading meant telling people what to do and making decisions. Over time, I have come to understand that leading is more about “doing” than “telling.”

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Leadership – How Do You Get There?

I never started out to become a leader. The person that steps toward an issue and people follow. I didn’t even know that leadership was important when I was in my 30s. Hindsight is such a great teacher, it presents processes that become apparent when you look back, but when you are in the middle of …

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