Promote Your Business Using Social Media Ads
Social media has unlocked a new era of marketing for businesses big and small. It’s now more affordable than ever …
webinars and blog
Why are My Google Ads Not Showing?
Google AdWords gives you tons of great ways to market your business on the internet. All you have to do …
Website User Experience Lessons from the Smashing Magazine Conference
Last week we got a chance to go to two workshops hosted by Smashing Magazine. I went to a workshop hosted …
The “Force” of Inspiration
Inspiration: a force or influence that inspires someone. Personally, I have rarely been inspired by a “force”, but the “I” …
6 Tips to an Effective Promotional Video
A compelling promotional video can move your audience to take action. Here are six things to consider before beginning your production. 1. …
How to Make LinkedIn Work for You
Whether you’re using LinkedIn as a way to find a new job, connect with decision makers to make a sale, …
Advertising in America: The 5 Screens of Marketing
A Short History of Advertising in America This story is as American as apple pie, Betsy Ross and baseball. Way …
An Early Career Story for Women’s History Month
As a successful woman in business I wanted to share a little story about my early career here in Sacramento …
Using Observations to Find Solutions
The teenager behind the counter smiled at me as I stood in the corner waiting for my food order. Is …
Design Thinking – Making Connections Where Previously There Were None
Last week I found myself inside in a 10’X20’ windowless room. The walls were covered in post-it notes — each …
