New Year’s Resolutions for 2018
It is time to make some obligatory resolutions for the upcoming new year… Learn Something New Every Month The first thing I want to commit to for 2018 is learning new things. It’s really difficult to keep up with the world of web development. I once read in an article that 3 months in …
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Finding Inspiration at AdobeMAX
“Find yourself by losing yourself in the service of others.” – Mahatma Gandi I was fortunate enough to attend the Adobe MAX creative conference this month in Las Vegas. This was most memorable quote from one of the many conference break out sessions was shared by Rule29’s, Justin Aherns. His firm believes that good creative …
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Graphic Design is Crucial to Your Business Success
Business owners get busy with everyday tasks of running a business but in order to make their businesses thrive in today’s market, their brand needs to stand strong and their visual language needs to be consistent. Graphic design is an indispensable tool in communicating with other people and it can set your business apart from …
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4 Quick Tips for Your Website
Who you gonna call when your website goes down? Uptown Studios! Our web development team is here to manage your website and keep it growing and up to date. We are here to jump in when you are hitting the wall – we are an email or call away – tina@uptownstudios.net or call 916-446-1082 Here …
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Time To Review Your Brand
Numbers speak. When you look at your numbers from last quarter, do you want to shake it up a little? If you are thinking of refreshing your organization’s image with a new logo, modernizing your brand image, or updating/launching a new website, then now is a great time to review your branding and look for …
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Use Video to Promote Your Next Event
Making a promotional video for your organization’s next event is easy. Make it fun, informative and short and while you are at it, make more than one. Videos for social media promotion should be short and sweet. Make sure and have a call to action message telling people what you want them to do and …
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Make Your New Website Design Process EASY
There are many steps in the process to design and develop a new website. We have a full team of creative professionals here at Uptown Studios that are eager to work closely with you on making a new website as easy as we can make it – we have set up our processes into 3 …
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Who is the Fiercest Person You Know?
Sacramento is loaded with smart, talented and fabulous people. Tell me about the person in your life that is the smartest and fiercest and why I have to list a few: Meea Kang https://www.linkedin.com/in/relatedcalifornia/ Britta Guererro https://www.linkedin.com/in/britta-guerrero-90a70b16/ Cecilia Aguiar-Curry https://www.linkedin.com/in/cecilia-aguiar-curry-9810b526/ These women are powerhouses working in many different areas, creating change all around them. …
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Fuel Your Team’s Creativity
Creativity is a muscle that needs to be exercised on a regular basis since amazing ideas rarely just happen. What better opportunity to spark creative thinking and team building than during your next staff meeting? Several weeks ago, we began to open our staff meetings with a short 5-10 min creativity exercise to get our …
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Mix Up Your Marketing in 15 Minutes
Here are three things that you can do in 15 minutes to market your company: 1.) Find three clients that have not used your services in the past year and send them a short email that reconnects – these people already know who you are – reach out to them and let them know …
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Video Production and Highlights from NAB 2017
As I sit at my desk I can definitely say I’ve got the post NAB (National Association of Broadcasters) blues. Not because I didn’t enjoy the show, but because I got to see all the things I didn’t know I needed. Nothing is better than meandering through three football field sized warehouses full of video …
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Does Your Workflow Really Flow?
Life moves fast and so do projects we work on everyday. We’re experts in what we do and we have done it so many times, we don’t think about it anymore but does your workflow really flow? Knowing how to navigate different software and where to easily find things becomes second nature, so we don’t notice …
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Changing the World with Human-Centered Design
At Uptown Studios, we live by our motto of “Designs for Social Change” and use social marketing and human-centered design to facilitate discussion and engage our target audience in order to achieve our end goal. Both are based on the knowledge that in order to bring about behavior and long term change, you must go …
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Get Emotional! Be Social and Show your Passion
We are all well into the age of connections at an advanced pace to anything we could have paid for just a short 10 years ago. With the introduction of social and digital media we have been given the opportunity to show our brand personalities. If you are aware of how important your content is …
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The Importance of Building a Good Relationship with the Press
As you might already know, it is important to connect and get your message out to various media outlets in order to run a successful campaign. In recent years, however, many have been moving towards building a digital relationship with the press rather than a personal one. While it is important to email out press releases …
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