fbpx

Advertising in America: The 5 Screens of Marketing

Read More »
| Blog

Exploring the Web and Website Design

The internet is like a jungle. It’s a fascinating, living ecosystem that never stops growing and creates new lifeforms everyday through website design. Until this point, my background was mostly print design which is a similar environment but it lives by its own different rules. That’s why I’m looking at many of these web lifeforms …

Read More »
| Blog

2016 – Will it be Your Best Year?

We think 2016 will be the best year ever for Uptown Studios. Here are a few of the observations from the Uptown Crew on what 2016 will bring… Small business will need to pay more attention to mobile marketing. If your website is not responsive in design (which means it is easy to view on …

Read More »
| Blog

Challenge Yourself – Read Something New

How often do you read a recently published business journal article? Or the summary document of some new research? How often do you buy a magazine that isn’t part of your normal reading selection? How many of you have an agreement with your friends or colleagues to share interesting factoids/articles/stories with you? And you with them? Reading …

Read More »
| Blog

Get the Website Security Blanket

At Uptown Studios, we love building websites on WordPress, with all of it’s flexibility and ability to grow and scale to any size – WordPress can handle almost anything you throw at it. Websites powered by WordPress only become insecure if they are allowed to be so, which means it’s critical to make sure you …

Read More »
| Blog

Gift Giving Guide for the Change Makers

I LOVE giving gifts. All year round, I’m picking up gifts that I think would be great for people and either gifting them right away or saving them up for a birthday or special holiday. So, as you can imagine, December is a pretty exciting time for me. I get caught up in the excitement …

Read More »
| Blog

Use Design Thinking to Find the Solution

Work-a-round (noun) is defined by Webster as: “a method for overcoming a problem or limitation in a program or system”.  It is further defined in Wikipedia as: …”a bypass of a recognized problem in a system”.  A workaround is typically a temporary fix that implies that a genuine solution to the problem is needed.  But workarounds …

Read More »
| Blog

Good design is Invisible

Good design is challenging to define. Bad design is impossible to ignore. Good design is often invisible. Bad design often stands out. As renowned designer, Dieter Rams said: “Good design is as little design as possible. Less, but better.” I personally believe this is very well said and applies to all disciplines of design including …

Read More »
| Blog

Doing Good is Good for the Soul

One of the things I like best about being a team member here at Uptown Studios is the opportunity to work with nonprofit organizations that are making our communities better every day. Last night my video team got to videotape an event at Mulvaney’s Building and Loan restaurant that benefitted Ronald McDonald House Charities. This …

Read More »
| Blog

Tips on Reaching your Advertising Goals

Read More »
| Blog

Leadership Sacramento Helps Team Set Goals

Leadership Sacramento is a program of the Metro Chamber that develops community-minded business and civic leaders of tomorrow through a year-long interactive program that provides a behind-the-scenes understanding of the issues that impact the region.

Read More »
| Blog

Get Into A Design Thinking State of Mind 

Creating change is never easy. When looking to introduce new ideas or strategies to your team, it is important to not rush into it, or implement from the top down. Here at Uptown Studios, we practice and recommend the Human-Centered, also known as “Design Thinking,” method for creating change. Design Thinking starts by identifying the overarching challenge …

Read More »
| Blog